• Oracle to present with NAVTEQ at the Oracle OpenWorld 2009 Conference in San Francisco
• NAVTEQ integrates data from the state of Arkansas to create fresh, accurate and reliable map updates
• NAVTEQ continues to collaborate with state and local governments to achieve faster collection and dissemination of high quality mapping content
• Oracle products depend on data and content from NAVTEQ to provide maps, geocoding, and routing services
• Intelligent Direct has integrated NAVTEQ map data with monthly US Postal Service information and demographics to create an effective tool that saves money and increases ROI.
• NAVTEQ POIs provide value for destination selection and accurate navigation
• Addition of Lebanon expands NAVTEQ coverage in the Middle East

NAVTEQ at Oracle OpenWorld 2009

NAVTEQ has exhibited at Oracle OpenWorld for over five years, and the 2009 event marks NAVTEQ’s sixth year as an exhibiting sponsor. This year’s event will take place October 11-15, 2009 in San Francisco, California. NAVTEQ will host Oracle specific demonstrations showcasing how Oracle spatial software, integrated with NAVTEQ map data can benefit GIS users during the conference.

NAVTEQ will feature demonstrations by Oracle professionals and their use of NAVTEQ map data in the following Oracle products:

• Oracle OBIEE: Oracle Business Intelligence Suite Enterprise Edition Plus (Oracle BI EE Plus) is a comprehensive suite of enterprise BI products that delivers a full range of analysis and reporting capabilities. Featuring a unified, highly scalable, modern architecture, Oracle BI EE Plus provides intelligence and analytics from data spanning enterprise sources and applications—empowering the largest communities with complete and relevant insight.



• Oracle JDeveloper: is an integrated development environment with end-to-end support for modeling, developing, debugging, optimizing, and deploying Java based applications. This free integrated development environment allows for simplifying the development process the ease of the users interfaces with the support for a full development life cycle.



• Oracle Spatial: Oracle Locator is a feature of Oracle Database 11g Standard and Enterprise Editions that provides core location functionality needed by most customer applications. Oracle Spatial is an option for Oracle Enterprise Edition that provides advanced spatial features to support high-end GIS and LBS solutions. Oracle Fusion Middleware MapViewer is an Oracle Application Server Java component and JDeveloper extension used for map rendering and viewing geospatial data managed by Oracle Spatial or Locator.

Follow NAVTEQ on Twitter: NAVTEQ will be sending updates on our participation at Oracle Openworld through Oracle’s Twitter feed!! Be sure to follow @oow before and during the conference for information about NAVTEQ activities.

Visit www.navteq-connections.com/enterpriseamericas/events for more information.

NAVTEQ Integrates Data from the State of Arkansas to Create Fresh, Accurate and Reliable Map Updates

An up-to-date map is essential for obtaining the best route, a reliable detour, the closest gas station or the nearest hospital. At NAVTEQ, we maintain a fresh, reliable map by staying ahead of change, and by quickly responding to it. As part of our ongoing maintenance program in Arkansas, NAVTEQ has developed a strategic relationship with the Arkansas Geographic Information Office to improve the NAVTEQ® map update process.

NAVTEQ uses the Arkansas Centerline File which is a digital representation of the road centerlines across the state. The file is locally developed and maintained in the counties and then each county file is integrated into a statewide database by the Arkansas Geographic Information Office. The County 9-1-1 offices are primary contributors to the centerline data so the quality of street names and addresses are assured to be high. In addition, the NAVTEQ Digital Mapping Operations teams tests the quality of the data prior to using it in their collection or production efforts.

NAVTEQ specifically uses the GIS data as a base layer, allowing for focus on the field collection of additional attributes in order to meet NAVTEQ’s high quality specification for navigation. The integration of the base data accelerates the map maintenance process in remote (inter-town) areas in Arkansas. Also, NAVTEQ has completed the expansion of Faulkner and Saline counties to “prime”*coverage level. End users will be able to travel confidently to their destination because their internet mapping portals, mobile phone applications and navigation devices are equipped with an up-to-date NAVTEQ® map. Business users will also gain business efficiencies by having the latest map via enterprise products that use NAVTEQ data such as the NAVTEQ Transport product for truck routing.

*Prime Coverage: NAVTEQ’s highest level of coverage where the entire road network, including all major and minor residential streets, is verified.

NAVTEQ Expands Collaboration with State and Local Governments

NAVTEQ continues to expand an initiative to work with state and local governments to achieve faster collection and dissemination of high quality mapping content to the everyday users of location technology. From the route-planning of internet websites to the real-time guidance of personal navigation devices, all types of applications can benefit from this collaboration. NAVTEQ has developed a customizable approach to accommodating individual state requirements that can be used easily and effectively by governments.

As the country’s population increases, governments are emphasizing the need for accurate data and content. Governments build maps for the purpose of maintaining and managing resources and assets, which requires precise locating, positioning, and routing. This collaboration is a combined investment in quality mapping that will raise the level of productivity in GIS applications. By working directly with the states, NAVTEQ is able to provide these key benefits to users of map data for GIS:

• Access to routable, networked data sets for routing and transportation management
• A unified framework across states for a consistent and accurate base map throughout the entire region
• An easy way for governments to provide updated public data to constituents quickly and easily
• Reduction in government costs of integrating multiple data sources into one database
• Consistent nationwide database for use across cities, counties, and states to help local governments plan for both large- and small-scale situations

Delivery and Direct Marketing companies are using Intelligent Direct’s Delivery Door-to-Door/OTW, an On-The-Web mapping solution for managing marketing programs and deliveries household by household. The web based system helps program managers target households, establish marketing areas, create delivery zones as well as build the door-to-door delivery sequences. Intelligent Direct has integrated NAVTEQ map data with monthly US Postal Service information and demographic data from Nielsen Claritas to create an effective tool that saves money and increases ROI.

The quality of the detailed data included in the NAVTEQ map allows door-to-door delivery managers to create optimal delivery routes. Delivery Door-to-Door/OTW produces all of the documentation necessary to plan the delivery requirements as well as manage the delivery team in the field. NAVTEQ map data with Intelligent Direct’s proprietary methods provides the option to create the delivery walk sequence.

Direct Marketing Management uses Delivery Door-to-Door/OTW’s mapping interface to visually analyze their target markets with street level display of household and demographics. They create marketing areas and target direct mail. The system has a pipeline to a number of list companies. This allows the geo-visual analysis of list counts and the direct online acquisition of those lists.

The success of Intelligent Direct’s Delivery Door-to-Door/OTW reflects the high quality of the NAVTEQ map data. The system provides an example of the application of NAVTEQ to a full spectrum of business management requirements, from precision target marketing to door-to-door navigation.

For more information, visit www.intelligentdirect.com

Extended Listings
Extended Listings is used for destination selection. Millions of POI are used for business listings including a menu category, customization, and destination selection.

Content Includes:

• Higher quantity POI product with expanded category choice and POI selection
• Content linked to NAVTEQ map, normalized, de-duplicated and categorized

• Brazil: ~634,000 POI
• Europe: ~ 239,000 POI in approximately 75 categories

New Coverage for Lebanon

NAVTEQ has been working diligently to expand coverage in the Middle East. NAVTEQ launched the country of Lebanon in the beginning of the third quarter 2009.

LEBANON

This is an Intermediate Map from NAVTEQ, which represents the best third party data available and is published in standard formats supported globally by NAVTEQ. Through this map, drivers will have access to around 14,000 km of roads and over 8,000 Points of Interest (POIs) referenced to the map to support destination selection.

NAVTEQ is committed to the expansion of its coverage in the Middle East. Current coverage includes: Bahrain, Jordan, Kuwait, Oman, Qatar, Saudi Arabia and UAE.

October 6, 2009
NAVTEQ selected by Rand McNally to Power New Truck Navigation Device
NAVTEQ Transport™ available on the IntelliRoute® TND™ 500™


October 6, 2009
NAVTEQ Transport™ Expands to Canada
Pan-Canadian highway coverage enables long-haul truck routing and optimization solutions

October 6, 2009
NAVTEQ Selected by SIGSA to Provide Navigable Maps for Enterprise GIS Solutions Aimed at Government and Commercial Customers in Mexico
SIGSA‚ ESRI’s authorized distributor in Mexico, is now a NAVTEQ reseller

September 30, 2009
NAVTEQ will Showcase Key Products Supporting Fleets at the American Trucking Association (ATA) Management Conference and Exhibition
Impressive customer solutions will feature NAVTEQ map data and content

September 15, 2009
NAVTEQ Traffic™ Selected by Michigan Department of Transportation
Drivers in Michigan can make smart routing choices with accurate real-time traffic


September 15, 2009
NAVTEQ Traffic.com Helps Student Commuters Get to Class on Time
NAVTEQ® map data of Brazil is now available bundled with Autodesk softwareA growing number of students are opting to live at home and commute to school to save money


September 15, 2009
NAVTEQ, Nokia and Magneti Marelli Demonstrate Innovative Technology To Integrate Smartphones Into Car Infotainment Systems
Fast changing mobile technology and services to be made accessible through in-car systems


September 15, 2009
NAVTEQ Connect Showcases Open Collaboration Of Location-Aware Technology
NAVTEQ presents ground-breaking navigation experience with key industry players


September 14, 2009
NAVTEQ Acquires Acuity Mobile
Acquisition Expands Existing Location Based Advertising Capabilities

September 10, 2009
NAVTEQ Significantly Increases Major City Coverage for its India Map
Enables Navigation Systems to Address Dense Traffic Areas


September 10, 2009
NAVTEQ Accelerates India Expansion with Opening of Global Production Center
Production Center is in addition to Mumbai Research and Development Center and is the largest in NAVTEQ Network


September 03, 2009
NAVTEQ Announces Real-Time Traffic in 11 European Countries
Comprehensive traffic solution delivers uninterrupted data across country borders


September 03, 2009
NAVTEQ Traffic Announces Integration of Nokia GPS Data
Nokia GPS data available for NAVTEQ Traffic products in Europe and North America

September 03, 2009
NAVTEQ Reports Number of Turn-By-Turn Navigation Users Hits Major Milestones in US and Europe
Proliferation of mobile navigation solutions and app stores will help drive growth towards 100 million users in both regions


September 03, 2009
McDonald’s Europe Chooses NAVTEQ® Map As New Advertising Medium
Participation in NAVTEQ Direct Access™ again demonstrates McDonald’s contemporary new style


September 03, 2009
NAVTEQ Expands Coverage of NAVTEQ Traffic Patterns™ in Europe
Comprehensive traffic database now available in nine countries in Europe


September 02, 2009
NAVTEQ Brings Next Generation 3D Visual Content to Europe
Motorway Junction Objects now available for over 6,000 European locations


September 02, 2009
NAVTEQ Discover Cities™ Reaches Global Pedestrian Navigation Milestone
Johannesburg, host of major football matches in 2010, is 100th city added to the product


August 31, 2009
NAVTEQ Selected by DM Solutions to Power MapSherpa
MapSherpa creates personalized maps of Canada for recreational users


August 27, 2009
NAVTEQ Study Shows Traffic-Enabled Navigation Can Save Drivers 4 Days per Year
Results Build Upon Fuel and Carbon Emission Savings Previously Reported


August 26, 2009
NAVTEQ LocationPoint Advertising Selected by Nextar
Lifetime of Free Traffic Information Supported by Discrete Advertising and Targeted Discounts

August 20, 2009
NAVTEQ Traffic.com Provides Five Ways to Avoid Labor Day Traffic Jams
Last Minute Road Trips and Traffic Expected to Increase With Low Gas Prices

August 18, 2009
NAVTEQ® Map for Venezuela Enhanced with Point Addressing and Visual Content
Enables Easier Destination Selection Functionality and Improved Orientation for Navigation Systems

August 12, 2009
NAVTEQ Reports Gender Differences in the Navigation Market
Highlights Findings Based on Proprietary Research Studies

August 05, 2009
NAVTEQ Launches First NAVTEQ® Map of Jordan
Full coverage map now available to help residents, tourists and business visitors

July 28, 2009
NAVTEQ Voice™ Now Available for Mexico and Puerto Rico
Incorporating Local Pronunciations Enables More Intuitive Navigation System Guidance

July 27, 2009
NAVTEQ Awards Enterprise Reseller Agreement to ESRI Chile
Milestone agreement includes NAVTEQ® map data bundled with ESRI GIS tools

July 13, 2009
NAVTEQ Features Impressive Customer Solutions and Data Collection Tools at the 2009 ESRI International User Conference
Customer Presentations focusing on key topics will be delivered at the NAVTEQ Booth

July 09, 2009
NAVTEQ and Trimble Expand Relationship Globally
Incorporating Local Pronunciations Enables More Intuitive Navigation System GuidanceAgreement Includes NAVTEQ® Maps for 77 Countries, NAVTEQ Entry Map, NAVTEQ Transport™ and NAVTEQ Traffic™

June 29, 2009
NAVTEQ Traffic.com Upgrades Mobile Website for Real-Time Traffic Delays
Convenient and Personalized Real-Time Traffic Flow Helps Drivers On-the-Go

June 22, 2009
NAVTEQ Traffic.com® Helps 4th of July Travelers Avoid Traffic Jams
Two of the Highest Traffic Days of the Year are July 3rd and July 4th*

June 17, 2009
NAVTEQ’s Innovative Map and Positioning Engine Strategy Recognized by Industry Leaders
Industry Awards Acknowledge NAVTEQ’s Leadership in Advancing ADAS

Click here to view all NAVTEQ press releases.

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